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Media Culture is a Level 3 Freedom tenet in Civilization V: Brave New World.

Game InfoEdit

+34% 20xTourism5 Tourism generated by cities with a Broadcast Tower.

Historical InfoEdit

Media Culture refers to the current Western capitalistic society that emerged in the late 20th century marked by heightened consumerism fostered by the mass media. Media culture, with its emphasis on advertising and public relations, has been considered by critics to be a system centered on the manipulation of the masses, notably in regard to representation and reproduction of dominant ideologies. Scholars such as Theodor Adorno and Hannah Arendt have written extensively on the impact of media culture on both democracy and capitalism.

Civilization V Ideological Tenets
Freedom Level 1 Avant GardeCapitalismCivil SocietyCovert ActionCreative ExpressionEconomic UnionUniversal Healthcare
Level 2 Arsenal of DemocracyNew DealTheir Finest HourUniversal SuffrageUrbanizationVolunteer Army
Level 3 Media CultureSpace ProcurementsTreaty Organization
Order Level 1 Double AgentsHero of the PeoplePatriotic WarSkyscrapersSocialist RealismUniversal HealthcareYoung Pioneers
Level 2 Academy of SciencesCultural RevolutionFive-Year PlanParty LeadershipResettlementWorkers' Faculties
Level 3 Dictatorship of the ProletariatIron CurtainSpaceflight Pioneers
Autocracy Level 1 Elite ForcesFortified BordersFuturismIndustrial EspionageMobilizationUnited FrontUniversal Healthcare
Level 2 Lightning WarfareMilitarismNationalismPolice StateThird AlternativeTotal War
Level 3 Clausewitz's LegacyCult of PersonalityGunboat Diplomacy